Content Everywhere
Sara Wachter-Boettcher, Eva Lotta Lamm
Care about content? Better copy isn't enough. As devices and channels multiply--and as users expect to easily relate, share, and shift information--we need content that can go more places, more easily. This book will help you stop creating fixed, single-purpose content and start making it more future-ready, flexible, and reusable.
Kategoriler:
Yıl:
2012
Baskı:
1st
Yayımcı:
Rosenfeld Media
Dil:
english
Sayfalar:
240
ISBN 10:
193382087X
ISBN 13:
9781933820873
Dosya:
PDF, 8.13 MB
IPFS:
,
english, 2012